GosuRabbit

REDMAGIC MARS

Red Magic is the gaming arm of Nubia and seeks to harness their skill in smartphone design to create high-performance mobile gaming experiences. We brought together two communities with over 5,000 combined members to organically spread awareness of the Red Magic Mars phone through authentic channels. We created a Call To Action with a variety of incentives and utilized the communities, as well as the influencers within those communities, to signal boost the initiative.

We kicked off the launch of Pagan Online by engaging online personalities from the United States, Canada, United Kingdom, Germany and France to produce live content on Twitch. The campaign was coordinated to target five specific time slots to engage as much of each influencer’s audience as possible. The result was a well-received launch at Gamescom 2019 and a mountain of quality content.

Recent Case Studies

Case Study

Pagan Online – Wargaming

Pagan Online is a fast-paced hack-and-slash action RPG from Wargaming, the makers of hit titles such as World of Tanks. The game explores themes surrounding ancient pagan mythology while providing players with an experience that is familiar to fans of the Diablo series.

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Case Study

Asphalt 9 esports Series

Asphalt 9: Legends is an award-winning racing game with amazing environments, awesome cars, and a gameplay experience unlike any other. The developer, Gameloft, is a global leader in mobile games publishing and had the vision to bring Asphalt 9 into the Esports universe.

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Case Study

PMU Challenge League of Legends

PMU is the leading provider of Horse Racing Betting in France. They also offer traditionnal sports betting and poker.

We worked with them to build a tournament called the “PMU Challenge” in the game League of Legends. We provided a full 360° service which included competition naming, format and supplier selection, multiple digital communications campaigns, content creation and more.

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Case Study

Sansar & Monstercat

Sansar is the latest production of Linden Labs, the makers of the massively popular game Second Life. Sansar is a platform that empowers the creation of unique and beautiful Virtual Reality experiences. The goal of the platform is to make VR an accessible creative medium for everyone to be able to develop, share, or sell social experiences in an environment that allows for unlimited creativity.

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Case Study

Fortnite PMU-Vivatech Show

Viva Technology is a prestigious French event where large companies and investors meet promising start-ups. PMU was the main sponsor of the event with the aim of promoting their investment into esports and gaming.

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Case Study

Magic The Gathering : ARENA

Magic The Gathering: Arena is a free-to-play digital collectible card game that brings the original strategy game to life. Five streamers and one esports team were contracted to play for at least ten hours each during the month of October, 2018. These streamers had a variety of competitive backgrounds.

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